Presented by Back of House Creative Studio.

Tired of chasing trends that fizzle out faster than a daily special? This session is all about social media strategies that actually help your business grow—no gimmicks, no fluff. We’ll cover what really matters: running smart ads, working with the right influencers, telling your brand story, using AI tools without the overwhelm, and creating content that keeps your guests coming back.

We’re also keeping it real and interactive—bring your biggest social media questions and challenges, and get hands-on, practical advice you can use right away. Presented by the hospitality-savvy creative team at Back of House—because your time is valuable, and your brand deserves better than just likes.

Speakers

• Chuck Ortiz, Founder & Creative Director, Back of House
• Abbie Keirstead, Creative Studio Coordinator, Back of House